Employers, in the midst of the “Great Resignation”, are finding it difficult to wrangle and keep quality talent. While an adequate or lucrative pay scale can always attract the best candidates, a new avenue is being sought. It is relatively untouched but it is one that seeks to keep prospective employees happy and eager to show up in the office or online.

Company culture, loosely defined as the beliefs, practices, and ethics that a company’s employees abide by when interacting with one another, clients, and customers. Companies go out of their way to build a culture and have it practiced, amended, and perfected to create a happier employee, client, and customer.

Photo by devn on Unsplash

In dealing with employees, the best way to keep the talent happy and healthy is the offering of benefits. From healthcare, life insurance, show & sporting tickets, all the way to free meals, employees love benefits and employers love having their team intact and happy. But a new benefit is being offered in the form of pet coverage.

Pet coverage, whether in the form of traditional insurance or a pet insurance alternative like Eusoh, is now a much-sought benefit that employees desire. There’s been a change in how employees see their pets; they’re not just pets, they’re family. Younger employees now see that pets are family and they are willing to pay a good price to fund their veterinary costs. In a poll from MetLife and OnePoll, 58% of pet parents worry about their pet’s health more than their own.

Benefits like health, dental, and vision will always be staples of offerings for employees. And you can always have pizza parties or company outings that bond employees together. But pet coverage can extend these bonds by bringing together those who love pets together. Much like an outing at the dog park or an office with a pet at work policy, companies that are pet-friendly strengthen the comradery of employees.

Nothing brings people together more like a common love of pets. Companies must find a way to offer pet coverage as a benefit. Employees want to cover their own health and even the health of their furry friend. And with community-based platforms like Eusoh, they can cover and protect the health of their fellow employees and their pets. Now that’s company culture built on community.